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While many "trust assurance" programs rely on static processes such as periodic audits, trust itself is dynamic. These programs primarily focus on the individual, providing information about them and tracking their every move. However, none of this data is shared with the individual, limiting the capacity for people to trust these digital relationships. This limitation hampers our digital freedoms limiting our individual ability to see and control the flow of our own personal data in context.

Over the past decade, organizations like the Kantara Initiative, OpenConsent, Digital Transparency Lab, and Surveillance Trust have dedicated their efforts to transform this landscape. The Consent Receipt, initially designed to serve as a record of digital relationships, has revealed that what currently passes as consent online is actually permissions actioned by an 'I Agree' opt-in, with no proof that the 'User' has the minimum knowledge to be able to consent legally.

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